Immersive Experiences
One-of-a-kind destinations delivered with end-to-end excellence
Immersive Experiences
One-of-a-kind destinations delivered with end-to-end excellence
Engage. Entertain. Educate. Inspire.
When people enter a Wētā Workshop immersive experience, they’re offered a promise: to experience something they’ve never encountered before. Driven by spatial narrative, our exhibitions, installations and attractions have won multiple Thea Awards and garnered record-breaking visitor numbers.
We’ve designed and manufactured truly unique and culturally resonant experiences around the world, from transforming the world’s largest duty-free shopping complex in Hainan, China, into a breathtaking multisensory journey, to crafting a powerful visitor experience weaving centuries, cultures and technologies for Dubai's World Expo.
Engage. Entertain. Educate. Inspire.
When people enter a Wētā Workshop immersive experience, they’re offered a promise: to experience something they’ve never encountered before. Driven by spatial narrative, our exhibitions, installations and attractions have won multiple Thea Awards and garnered record-breaking visitor numbers.
We’ve designed and manufactured truly unique and culturally resonant experiences around the world, from transforming the world’s largest duty-free shopping complex in Hainan, China, into a breathtaking multisensory journey, to crafting a powerful visitor experience weaving centuries, cultures and technologies for Dubai's World Expo.
Our immersive experience services
A world of possibility
• Museums
• Museum exhibitions →
• Travelling exhibitions →
• Cultural experiences →
• Immersive art and attractions →
Our immersive experience services
A world of possibility
• Museums
• Museum exhibitions →
• Travelling exhibitions →
• Cultural experiences →
• Immersive art and attractions →→
Our process
We take projects from the earliest concept sketch through to completion, tracking across Royal Institute of British Architects (RIBA) phases every step of the way.
• Creative brief definition
• Blue-sky creative proposals
• IP development
• Strategy and feasibility
• Concept design and creative development
• Multimedia and interactive design
• Schematic and detailed design
• Script and concept development
• Master narrative
• Project execution planning
• Construction management
• Fabrication documentation
• Tender packages
• Production of signature scenic elements
• Multimedia and interactive production
• Content production
• Art direction
• Lighting, AV and technical supervision
• Installation and on-site supervision
• Handover and operation
Latest projects
Traditional Chinese Medicine Museum
Pounamu Pathway
–
Te Ara Pounamu
Immersive experiences • Design • Manufacture • Cultural experiences
Haikou International Duty-Free Shopping Complex
Immersive experiences • Design • Manufacture • Immersive art and attractions
Alif: The Mobility Pavilion
Immersive experiences • Design • Manufacture • Cultural experiences
Our process
We take projects from the earliest concept sketch through to completion, tracking across Royal Institute of British Architects (RIBA) phases every step of the way.
• Creative brief definition
• Blue-sky creative proposals
• IP development
• Strategy and feasibility
• Concept design and creative development
• Multimedia and interactive design
• Schematic and detailed design
• Script and concept development
• Master narrative
• Project execution planning
• Construction management
• Fabrication documentation
• Tender packages
• Production of signature scenic elements
• Multimedia and interactive production
• Content production
• Art direction
• Lighting, AV and technical supervision
• Installation and on-site supervision
• Handover and operation
Latest projects
Traditional Chinese Medicine Museum
Pounamu Pathway
– Te Ara Pounamu
Immersive experiences • Design
• Manufacture • Cultural experiences
Haikou International Duty-Free Shopping Complex
Immersive experiences • Design • Manufacture • Immersive art and attractions
Alif: The Mobility Pavilion
Immersive experiences • Design
• Manufacture • Cultural experiences
“Working with the Wētā Workshop team was an unforgettable journey for the Expo 2020 Dubai team. It was a true partnership based on trust and a shared vision that brought to life an experience that was magical, timeless, and literally larger than life! Alongside being creative geniuses, the team at Wētā Workshop are remarkable human beings who are a gift to the world of experience.”
Marjan Faraidooni
Chief HR Officer and Chief of Education and Culture, Expo City Dubai
“Working with the Wētā Workshop team was an unforgettable journey for the Expo 2020 Dubai team. It was a true partnership based on trust and a shared vision that brought to life an experience that was magical, timeless, and literally larger than life! Alongside being creative geniuses, the team at Wētā Workshop are remarkable human beings who are a gift to the world of experience.”
Marjan Faraidooni
Chief HR Officer and Chief of Education and Culture, Expo City Dubai
Let’s work together
Find out how we can make your vision a reality.